AIDCA #3Musketeers

A stands for commanding attention

The headline of this 3Musketeers ad had catches people attention. “Scary Smart”, what does it means? It is so catchy and audiences will be curious with it too.

I stands for sustaining interest

The tagline in the ad says ‘A Lighter Way to Enjoy Chocolate’ made me interested in the product because chocolate contains very high calories, how are we going to enjoy it in a lighter way? The tagline is catchy yet interesting especially for the girls.

D stands for creating desire

This product’s benefit has written in this 3Musketeers print ad, which says the chocolate is 45% less fat.

C stands for establishing credibility

From the message of the ad, customers know that the chocolate is also available in Mint flavor.

A stands for instigating action

Customers can look up for 3Musketeers company via www.3musketeers.com.

AIDCA #MiniCooper

A stands for commanding attention

The visual in this Mini Cooper ad is eye catching because the beautiful scenery gave a comfortable feeling. Moreover, the tagline grabs people attention too. “Wide Open Spaces, Meet Wide Open Fun”.

I stands for sustaining interest

It gains readers curiosity where else the visual will solved audiences’ curiosity and give them clearer image of how the car looks like and feel like.

D stands for creating desire

This ad wants to convince readers to buy the car.

C stands for establishing credibility

From the message of the ad, Mini Cooper gave credibility to readers buy the car with their logo and website.

A stands for instigating action

Customers can look up for Mini Cooper’s website (www.miniusa.com), as it printed on the ad.

Seiko Watch by #LeeHom

The poster above is a print ad. It has been published in the shopping malls and the watches shops for example City Chain. This print ad showed a Taiwan’s celebrity, Lee Hom is endorsing the Seiko’s watch. The print ad above had highlighted some benefits. It had seeks for better self-image after wearing that particular watch on the celebrity’s hand like after Lee Hom wearing it will looks more smart and handsome. The attractiveness of this print ad is the users will be very happy after wearing the watch which due to the perfect design and the celebrity who endorsed this stylish watch. The reasons I like about this print ad showed in this advertisement are the famous celebrity is so charming and attractive. The particular celebrity has brought out the classes of the brand name.

Magic Mouse for #iMac

This print ad has been published in the camera magazine, ‘Photo You’ on spring 2011. There was a man holding a Canon EOS 600D. ‘Rule Out Your Competition’, in my opinion it says this particular camera model will take the interesting photos and no one can compare with your photos taken by this camera. This print ad highlighted the benefits of this camera model. For example, it has 3-inch wide Vari-angle LCD, full HD video with advance movie crop and many more. The benefits also has showed at the below of this print ad. It is to let the target audience knows about it straightly. The attractive part of this print ad is the slogan. I like this ad is because it has brought out the benefits straight forward and makes you want to buy the new DSLR.