This is a Snickers' television commercial. At the beginning of this ad, Snickers had catches people attentions by showing the goalkeeper is a girl where she is standing at the goalpost but she is not playing it properly. This commercial engages the viewer to the problem and the product. So that the audiences identify the problem and the experience with the product and remember it. Where the Snickers helps you to solved your hungriness. At the end of the commercial, it has show the product and close up on it. The selling proposition is close to the consumers' heart which it solves your hungriness.
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